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2021 Roadmap
Below is our current estimated timeline of bringing SHIFT to market.

Complete R&D
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Finalise SHIFT design
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Finalise Battery certification
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Finalise manufacturing and distribution partners
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Adjust timelines due to worldwide micro-processor shortages

Peloton Bike launch
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BETA testing cost price confirmation
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Launch manufacture ready devices to the SHIFT BETA community to receive feedback and input
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Further enhancements and functionality

Launch NEW SHIFT device
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Pricing confirmation
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Launch Peloton Bike device to market
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Confirm which spinning bike SHIFT comes to you next - make sure you tell us your preference
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Build new SHIFT prototype & complete R&D
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Launch to market

Leverage & growth
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Bring SHIFT devices to all major spinning bikes
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